Australian singer Delta Goodrem is celebrating a new chapter in her career, launching her first song under her new record label, ATLED.
The 38-year-old visited Sunrise to celebrate the big day, with co-host Matt Shirvington admitting he feels “so stupid” after realising the meaning behind the label’s name.
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Goodrem explained ATLED Records was founded because of the “changing landscape, evolving with the times, learning and seeing how you can continue to be creative and share creativity with your community and people who are part of the journey with you in the arts”.
The Born To Try star spend 22 years with Sony Records and decided to take the leap and work “really hard”.
“It must have been really daunting going out on your own but that freedom must feel so good,” Shirvo told her.
Delta Goodrem talks with Nat and Shirvo. Credit: Sunrise
“You blew my mind. I feel so stupid now.”
Shirvo recalled reading through his briefing notes “this morning at 4 o’clock and I thought (the name) must be an acronym for something, something, something”.
“But it’s Delta spelled backward,” he said.
“It is, it really is,” the singer said with a laugh.
Delta Goodrem performs. Credit: Delta Goodrem/Instagram
“Hang on a second,” co-host Natalie Barr said, also laughing.
Shirvo jokingly asked Goodrem if she was looking at her name in the mirror, thinking: “What should I call it?”
“I mean, I kind of got the inspiration off Queen Oprah, she had done Harpo Productions,” Goodrem explained.
“You want something that’s going to stick with you for your life, you come up with different words and then you realise that doesn’t stick.
“I feel like I’m stuck with my name for life.”
Delta Goodrem. Credit: Sunrise
Nat said Goodrem’s album cover for her new single Back To Your Heart is “blowing people’s minds” and giving “Sandy from Grease vibes”.
“We’d been doing so many live shows, it was just what was easiest and I took the inspiration from enjoying ’80s and ’90s music,” the singer explained.
“It was easiest to just jump up on the piano and it evolved from the live show performance.”
Along with her new music, Goodrem touched on her first album Innocent Eyes which she toured with this year to sold-out audiences.
Delta Goodrem is releasing new music. Credit: Delta Goodrem/Instagram
“It’s a nice little bow,” she said of the full-circle moment.
“We didn’t get to perform that album when it first took off because of a change of course and health challenges.
“So 20 years later … people are coming to sing songs that I haven’t gotten to play as much.
“It’s been a challenge because I haven’t sung them in their original form for so long because they had kind of evolved.”
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